Redesign

Redesign

Redesign

Development

Development

Development

SEO Optimisation

SEO Optimisation

SEO Optimisation

United Porte — Transforming the Door Industry with Style and Speed

Year

2020

Client

United Porte, USA

Timeframe

5 years

United Porte has been crafting high-quality doors for over 25 years, offering a wide range of interior and exterior doors, French doors, pocket doors, barn doors, and door hardware. With over 40,000 models constantly in stock and fast nationwide delivery across 48 states, United Porte combines craftsmanship, speed, and outstanding service to meet the evolving needs of their customers. Their mission is simple: deliver stylish, functional, and reliable doors with fast delivery and exceptional customer support.

United Porte has been crafting high-quality doors for over 25 years, offering a wide range of interior and exterior doors, French doors, pocket doors, barn doors, and door hardware. With over 40,000 models constantly in stock and fast nationwide delivery across 48 states, United Porte combines craftsmanship, speed, and outstanding service to meet the evolving needs of their customers. Their mission is simple: deliver stylish, functional, and reliable doors with fast delivery and exceptional customer support.

United Porte has been crafting high-quality doors for over 25 years, offering a wide range of interior and exterior doors, French doors, pocket doors, barn doors, and door hardware. With over 40,000 models constantly in stock and fast nationwide delivery across 48 states, United Porte combines craftsmanship, speed, and outstanding service to meet the evolving needs of their customers. Their mission is simple: deliver stylish, functional, and reliable doors with fast delivery and exceptional customer support.

The challenge

United Porte needed a refreshed digital presence that would highlight their premium product offering, fast service, eco-friendly commitment, and strong team spirit. Their existing brand touchpoints didn’t fully capture the emotional connection they wanted to build with homeowners, designers, and contractors, nor did it showcase the scale and reliability of their production capabilities.

United Porte needed a refreshed digital presence that would highlight their premium product offering, fast service, eco-friendly commitment, and strong team spirit. Their existing brand touchpoints didn’t fully capture the emotional connection they wanted to build with homeowners, designers, and contractors, nor did it showcase the scale and reliability of their production capabilities.

United Porte needed a refreshed digital presence that would highlight their premium product offering, fast service, eco-friendly commitment, and strong team spirit. Their existing brand touchpoints didn’t fully capture the emotional connection they wanted to build with homeowners, designers, and contractors, nor did it showcase the scale and reliability of their production capabilities.

The solution

We created a modern eCommerce-driven digital platform that reflected United Porte's core values — speed, quality, sustainability, and trust. Our work focused on:

  • Crafting a user-friendly online store structure

  • Enhancing visual storytelling around product collections and craftsmanship

  • Highlighting their unique selling points like fast delivery, 24/7 support, and eco-friendly materials

  • Integrating robust back-end systems for inventory management and customer communication

We combined strong visual branding with seamless functionality to ensure that customers could not only explore the product range but also feel the care and passion behind every door United Porte creates.

We created a modern eCommerce-driven digital platform that reflected United Porte's core values — speed, quality, sustainability, and trust. Our work focused on:

  • Crafting a user-friendly online store structure

  • Enhancing visual storytelling around product collections and craftsmanship

  • Highlighting their unique selling points like fast delivery, 24/7 support, and eco-friendly materials

  • Integrating robust back-end systems for inventory management and customer communication

We combined strong visual branding with seamless functionality to ensure that customers could not only explore the product range but also feel the care and passion behind every door United Porte creates.

We created a modern eCommerce-driven digital platform that reflected United Porte's core values — speed, quality, sustainability, and trust. Our work focused on:

  • Crafting a user-friendly online store structure

  • Enhancing visual storytelling around product collections and craftsmanship

  • Highlighting their unique selling points like fast delivery, 24/7 support, and eco-friendly materials

  • Integrating robust back-end systems for inventory management and customer communication

We combined strong visual branding with seamless functionality to ensure that customers could not only explore the product range but also feel the care and passion behind every door United Porte creates.

Key Deliverables

  • Full eCommerce website redesign and development

  • Product catalog reorganization and UX improvements

  • Custom features for delivery tracking and customer service chat

  • SEO optimization and technical setup for scalable growth

  • Ongoing support and performance enhancements

  • Full eCommerce website redesign and development

  • Product catalog reorganization and UX improvements

  • Custom features for delivery tracking and customer service chat

  • SEO optimization and technical setup for scalable growth

  • Ongoing support and performance enhancements

  • Full eCommerce website redesign and development

  • Product catalog reorganization and UX improvements

  • Custom features for delivery tracking and customer service chat

  • SEO optimization and technical setup for scalable growth

  • Ongoing support and performance enhancements

Results

  • Strengthened brand positioning as a premium and reliable door supplier

  • Improved website conversion rates through better navigation and faster checkout

  • Increased customer engagement thanks to better storytelling and service visibility

  • Laid the digital foundation for United Porte’s future growth across the U.S. market

  • Strengthened brand positioning as a premium and reliable door supplier

  • Improved website conversion rates through better navigation and faster checkout

  • Increased customer engagement thanks to better storytelling and service visibility

  • Laid the digital foundation for United Porte’s future growth across the U.S. market

  • Strengthened brand positioning as a premium and reliable door supplier

  • Improved website conversion rates through better navigation and faster checkout

  • Increased customer engagement thanks to better storytelling and service visibility

  • Laid the digital foundation for United Porte’s future growth across the U.S. market

Technologies & Tools

  • Magento 2 Open Source

  • Custom UX/UI Design (Figma)

  • Performance optimization

  • Advanced analytics integration

  • Marketing automation and CRM setup

  • Magento 2 Open Source

  • Custom UX/UI Design (Figma)

  • Performance optimization

  • Advanced analytics integration

  • Marketing automation and CRM setup

  • Magento 2 Open Source

  • Custom UX/UI Design (Figma)

  • Performance optimization

  • Advanced analytics integration

  • Marketing automation and CRM setup

A scalable eCommerce solution for United Porte to boost brand visibility, improve user experience, and support nationwide growth